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Behold, eNom’s refreshed logo

A

Andrew Allemann

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Second largest registrar offers up a cleaner, crisper brand image.

enom-logo-new.jpg
It appears that eNom is about to reveal a new logo as part of a previously-announced refresh of its platform. The company filed an intent-to-use trademark application with the U.S. Patent and Trademark Office last week.

The new logo includes a stylized red/orange “e” in front of “nom”.

In addition to being a bit sharper and friendlier than its current logo, I think the name is easier to read. This is important given the similarity between its name and eName.

GoDaddy recently updated its logo as well as part of a site refresh and new advertising campaign.



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