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Business.com from $7.5 m. to $350 m.

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b.a

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Entrepreneurs Jake Winebaum and Sky Dayton were widely mocked for lavishing $7.5 million on a single Internet domain name -- business.com -- back in 1999. It was the single highest price paid for a domain name at the time.
Full article ->

Now look who is having the last laugh.
:lol:
 

carlton

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"Credit Suisse is running the auction" for Business.com. So many opportunities come about a as direct result of the internet's expansion into whole industries.

It's been said many times that the net is still in its infancy. And the evolution is nowhere near an end in sight. Business.com is a bit of a litmus test in terms of seeing how domains/businesses evolve over time.
 

Creature

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That would make last nights Traffic auction look like a car boot sale.
 

Rarethings

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There is absolutely no way this name will be picked up for $350M or anything close to it. For that kind of money, any of those companies would rather pick up a real business.
 

Keynes

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There is absolutely no way this name will be picked up for $350M or anything close to it. For that kind of money, any of those companies would rather pick up a real business.

I suggest you visit Business.com -- it is a real business.
 

dodo1

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It's an actual business that might be sold for $350-400 million, not only the domain name. $350-400 million would be a 24-26 multiple on Business.com's revenue, which would be a good deal considering that Business.com doesn't really have anything special to offer right now and there is much room for improvements.
 

financialtraffic

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My guess is closer to $50 million. Business.com is of course a real business. But directory companies like this are getting more and more irrelevant in the scheme of things. It's simply an incubator for companies that can't pull good rankings in Google or Yahoo.

How many of you type in Business.com on a regular basis? I've been there maybe 3 or 4 times in the last few years. Most of the time after information about the URL.
 

GAMEFINEST

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Who knows...someone who wants it bad enough might bid on it
 

VioxxLawyers

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dnalias

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i would not be suprised if it sells for 24x earnings.
 

Rarethings

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suggest you visit Business.com -- it is a real business.

I'm not saying it's fake :)

But let's see what we have here: a business.com PPC aggregated directory using sponsored links to build up thier own "yellow-pages" of business search directory, while mutually using their directorial position to sponsor other links on other sites. I wonder how many users visit business.com on a regular basis? My guess is they have a retention rate of close to 2%.

$350M buys a whole lot of things. A bare bones directory with a somewhat decent PPC center is not going to attract $350M.
 
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