Hi
although you may get lucky to have a name that describes a technology..... that technology can be incorporated into existing tech, as an "enhanced feature".
also, it depends on how mainstream or pertinent it is, to everyday living and prolly what the producers/manufacturers of it, decided to call it.
for instance:
I registered, mobiletvphone com, just before that technology came to cellphones, luckily I got good sale from it.
but as you know, soon all phones had tv viewing capabilities, so that phrase was no longer trending.
as for value, unless they get some typein traffic now, or soon, then not much.
imo....