Although this is a very small issue,
People who register thier domains with say RegisterFly (even more yuk), will see enom on the whois.
Those people may then leave reg fly hosting after seeing what this enom is all about.
Like I said, it's a very small issue.
But what about hosts who register domains for clients, and let the clients manage the domain later, or if they need to?
Enom is built on its resellers.
I really think this is something that will serve them well for now,
But will ultimatly hurt them.
And thats just my opinion