This story is just about to go Blogal since it has already been picked up by a few of the big name bloggers and it will inevitably turn into a blogging phenomenon. Right now, FedEx are being viewed as the big, bad, evil corporation trying to crush the poor man.
If they keep going the way they have been, they'll come out with a tattered reputation.
If someone from the top management 'stepped in', ordered off the dogs and offered the guy a sweetner by way of furniture, a happy handshake and smiley faces all round, the debacle can be turned into a PR coup.
Sure, for a while they would need to stiff up for all the extra boxes they'd go through while the copycats did their thing but it would fade nice and quietly away and they'd get lots of positive press out of it.