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Have you heard of Readability? You will.

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Gerry

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Readability is a tool that essentially allows readers to view a site completely and totally devoid of ads. It was originally a free tool.

Now it will become a paid service with a minimum of $5.00 a month.

So, what is all the worry?

Well, Readability has devised a payment scheme of compensating the advertisers that would normally appear on the site if you were not using Readability. Using these "micropayments", merchants still make money - even though their ads don't appear.

The reward system is two fold -
  1. the writer is rewarded with clean pages devoid of ads
  2. the merchants are compensated in the form of micropayments

Visit one site using Readability and all the funds are distributed to the merchants of that one site.

The idea is to benefit writers and publishers by not having their published works broken up into ad laden pages that we see now. Serious writers, authors, publishers of sites and work benefit by having their content the focus of the viewer/reader and that focus (attention) is not diverted or distracted.


This is just another form of browser or add-ons that are dead set on eliminating ads on web pages. Not a glorious thing for those that depend on parking income or adsense.

You can read more about Readability here
 
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hugegrowth

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Most people won't bother. We are all used to ads on webpages now.

with tv, you can get a service to fast forward through ads (Tivo?), but I don't think most people bother.

Actually, I don't mind a few well placed ads because they might tell you of promotions, new movies, etc. that I want to know about.

Kids who start using the internet now don't know of anything else, it is just normal to see ads.
 

draggar

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So now we're paying for ads that we're not seeing? (Well, people who sign up for the service)

Isn't that like Best Buy charging to take off all the extra crap on computers that they put on there for free?
 
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