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How low will new gTLD Registrations Go?
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<blockquote data-quote="Commerce" data-source="post: 2266094" data-attributes="member: 68987"><p>What I find interesting and somewhat surprising about the data is that China seems to be the winner with .xyz and its over 5.9 million registered names. Never expected that one to be very successful.</p><p> </p><p>Odd that some of those new TLDs have only one registration listed. Perhaps some of those, which are not in the corporate brand list, are still to be released (e.g., .free)?</p><p> </p><p>The new TLD brand confusion, which more than a few long term domainers suggested may be an issue, seems to be proving true after all. </p><p> </p><p>Sad to see that several of the new TLD top levels we registered for brand reasons are so low on the list.</p><p> </p><p>What seems also somewhat surprising (though perhaps less so considering the costs to establish a new TLD) is the rather few number of corporate names (e.g., .GoDaddy, .HomeDepot, .IBM, etc.). Obviously, for such large entities, the costs wouldn't be a footnote on their balance sheets and yet, there are not more of these.</p><p> </p><p>There seem to be only two choices for some of these registries, raise the unit rate or go out of business. Ironically, since those new TLD domains are not much more than a convenience for .com owners, part of a strategy for corporates and / or have been purchased on speculation, raising the rate may also ultimately lead to a given registry new tld promoter going out of business that much faster.</p><p> </p><p>All this goes a long way to explain some of the decisions of late by UniRegistry regarding such things which you had posted here earlier in another thread.</p><p> </p><p>Thanks for sharing the great information.</p><p> </p><p>-Commerce</p></blockquote><p></p>
[QUOTE="Commerce, post: 2266094, member: 68987"] What I find interesting and somewhat surprising about the data is that China seems to be the winner with .xyz and its over 5.9 million registered names. Never expected that one to be very successful. Odd that some of those new TLDs have only one registration listed. Perhaps some of those, which are not in the corporate brand list, are still to be released (e.g., .free)? The new TLD brand confusion, which more than a few long term domainers suggested may be an issue, seems to be proving true after all. Sad to see that several of the new TLD top levels we registered for brand reasons are so low on the list. What seems also somewhat surprising (though perhaps less so considering the costs to establish a new TLD) is the rather few number of corporate names (e.g., .GoDaddy, .HomeDepot, .IBM, etc.). Obviously, for such large entities, the costs wouldn't be a footnote on their balance sheets and yet, there are not more of these. There seem to be only two choices for some of these registries, raise the unit rate or go out of business. Ironically, since those new TLD domains are not much more than a convenience for .com owners, part of a strategy for corporates and / or have been purchased on speculation, raising the rate may also ultimately lead to a given registry new tld promoter going out of business that much faster. All this goes a long way to explain some of the decisions of late by UniRegistry regarding such things which you had posted here earlier in another thread. Thanks for sharing the great information. -Commerce [/QUOTE]
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