If you were to buy the US spelling, that would be adding 12,500 to your cost, so you are pretty much limited to the UK market without that name.Hi
typical USA/English version is 'humor'
and as such, would lose traffic to humor.io or even humour.com which is developed.
so best bet is UK and maybe Canada
and...because of those issues and regional usage, that reduces appeal.
along with it being .io - and not .com or co.uk
still, maybe $$$, perhaps more if you find somebody facinated with .io in particular.... and they can overlook the spelling issue.
imo....
If you were to buy the US spelling, that would be adding 12,500 to your cost, so you are pretty much limited to the UK market without that name.
My point is the main market that you want for most coverage, and a bigger ROI is in the US (or China if you can get it, but the Chinese language is not as easy and most of them use numbers) Its not a bad name, but it does have limits as we both pointed out.UK, Australia, Canada, And Even France as the word is still Humour in French.