Hope someone can answer this?
Is there a relationship between the value of domain name and the cpc value of the keywords in that domain name?
some sellers will display the cpc of a keyword to increase the desirability of the domain
however, imo and from experience, often times the cpc value given for a term or phrase will NOT BE the actual amount paid by adsense.
i've seen actuals vary from above cpc, to way below cpc
but this assumption is what drives many buyers to purchase
they have to have "something" to go on.... a gauge to gauge, against something, to ascertain whether it's worthy or not.