Should I register a one-word generic domain that has a lot of google hits but has no advertising on the right side of the google page? I have one word in mind that has 175 million hits on google but no ads on the right side of the search page.
I would say definitely yes if it's a .com, and probably yes for some other TLD's, however, you should definitely find out the reason for lack of ads; and see if potentially similar words have ads.
There are tons of words with high search engine counts that never get any traffic because, quite frankly, no one is searching for it or advertising with it.
I own a couple local geo names which get high Google and a little traffic, but since the businesses here don't use Adsense or similar, revenue is truly minimal since there are so few relevant advertisers.
I have just one more question. So in most cases, a word with a lot of google hits but no ads on the right side isn't the best choice for a domain...for parked pages, right? What if I developed a site myself using this one-word domain and had Adsense on my page? Could this be profitable then? I think I might be a bit confused on this subject. Any help would be appreciated.