A statement from Neustar on the new extensions :-D
Internet Registry Services
Just as the "dot-com" world has become oversaturated with an abundance of non-commercial (and less-than-useful) Web addresses, NeuStar (and its NeuLevel subsidiary) has begun offering a variety of revolutionary, highly practical domains targeted at specific segments of the online world.
.us, kids.us, .biz and .cn bring a sharpened focus to the Internet, allowing
businesses and consumers to establish an intelligent online presence and engage in more impactful Web-based communications. NeuStar's suite of Registry offerings enables consumers to acquire exactly the domain names they want, and our technologically superior Registry operates in real-time; changes made to websites can be "live" in minutes.
All domains administered by NeuStar and NeuLevel have been awarded by either government entities or industry bodies through competitive procurements.
Services Offered
.us
As "America's Internet Address," .us is the official country code top-level domain (ccTLD) for the United States. Our technology enhancements to .us will enable United States citizens and residentsââ¬âas well as businesses, organizations and government entitiesââ¬âto establish a unique, short and memorable American address on the Internet (e.g., johnsmith.us, publicservice.us, mycompany.us).
kids.us
kids.us is the Internet domain that parentsââ¬âand children under 13ââ¬âcan trust for appropriate online activity. It's the first and only "youth-friendly" Web space to be established by the United States government, and it features advanced technical, policy and operational mechanisms that keep young people informed, entertained and protected online.
.biz
Unlike other TLDs, .biz is strictly for business. With .biz, companies of every size can confidently move their mission-critical applications to the Internet. Built-in security features ensure greater "peace of mind" online. A more advanced infrastructure technology platform facilitates more secure transactions on a global basis. And a robust network with less extraneous traffic allows for more efficient communications throughout. In short, .biz is simply a better and smarter business address.
.cn
China's exploding online population, coupled with its recent accession to the World Trade Organization (WTO), has presented Web-savvy businesses with an unprecedented opportunity for success and growth. With .cn, businesses and organizations worldwide can now gain a foothold in the rapidly modernizing Chinese marketplace.