Hello All,
Domain parking earnings may fluctuate up or down for a variety of reasons. Some of the factors that can affect the earning potential of your domains are:
⢠Seasonality: People may change their browsing habits at certain times of year. Summer and warmer months may cause a decrease in visitors, and thus in revenue. More people use their computers in colder weather and during the standard school year.
⢠Pop Culture: Trends in the real world can affect those in the virtual world.
⢠Traffic Quality: Higher quality traffic will be rewarded with higher earnings. Lower conversion rates of clicks to sales for sponsors can impact the amount of money certain keywords are worth.
Sedo averages the bid prices from the ad provider to determine your Earnings Per Click (EPC). This amount will fluctuate as our ad provider monitors the traffic and clicks through your domains, and can go down or up depending on how well the advertisements are performing. If more of your clicks are converting into sales, then our ad provider will raise the EPC.
The best solution for this issue is to re-optimize the affected domain. This can include the keyword, the landing page template, the image, etc. A change in these to reflect the changing patterns in your visitors may help to reverse any decline in revenue.
To edit the look of your domain names, please take the following steps:
1. Log into your Sedo account.
2. Click on âDomain Parkingâ under the âMy Sedoâ
3. Scroll down and click on the Optimizer link located on the lower left of the page.
4. Make desired changes to your keywords, landing page templates, and images.
5. Save your changes.
I hope this helps! Let me know if you have any questions.
- Carolyn
