I don't know. I would have thrown a website up real quick if I wanted it and made a simple form with a question / answer and pictures of celebs.
Guess What Clothing XXXX is Wearing Below:
[Image]
a) Brand 1
b) Brand 2
c) Brand 3
d) Guess
e) Brand 4
f) None of the above
In the news about X:
Newest movie X starred in/Latest Single by X (affiliate links):
* Brand 1 is a registered trademark of X, ... Guess is a a registered trademark of Guess, Inc. $GES (NYSE), ...
____________________________________
Guess what? Just fooled you.
It's all about proper usage. Obviously, he didn't want to take the time to fight it because he knew he wasn't using it for that purpose. Blatant example of misuse above if you think I'm serious (though it may fly with the panel). Just saying, Guess.Clothing could be an iPhone app for "guessing what you're wearing" by taking a selfie. Innovation.