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Well, I was going to continue my questions about my ****.com site but someone moved it to "Wanted Ads"....
... basically, I wanted to know - would you, as a buyer who is perhaps fed up of seeing the "Ebook style" landing pages [long sales page etc etc] prefer to see more of a much shorter "product page" with bullet points, features / benefits, the odd testimonial, screenshots instead? Kinda like they do it at expert-guides.com?
I am going to redesign this site from scratch this weekend, and would love the input. My only concern is losing my nice rankings on Yahoo and MSN - but of course, if I'm getting a conversion rate of 5 buyers for every 2000 visits to the site, I'm obviously doing SOMETHING wrong and need to change it!!
Any thoughts - examples of product sites that you really like?
Thanks!
gph
... basically, I wanted to know - would you, as a buyer who is perhaps fed up of seeing the "Ebook style" landing pages [long sales page etc etc] prefer to see more of a much shorter "product page" with bullet points, features / benefits, the odd testimonial, screenshots instead? Kinda like they do it at expert-guides.com?
I am going to redesign this site from scratch this weekend, and would love the input. My only concern is losing my nice rankings on Yahoo and MSN - but of course, if I'm getting a conversion rate of 5 buyers for every 2000 visits to the site, I'm obviously doing SOMETHING wrong and need to change it!!
Any thoughts - examples of product sites that you really like?
Thanks!
gph