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What is a big name keyword .net worth?

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realestate

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what is a big keyword .net domain worth? Im curious to know, as I am debating about purchasing either an investment property at around $200k, or going after a major domain name for around $100k. Please don't ask me to buy your domain, but Im curious to know opinions and what you would do.

so for rough example, how much could you make off of at mortgage.net, pharmacy.net, toys.net, homeloans.net, or something like that. (those are just examples of something like i would get).

My goal would be to get a domain name for $100k, and then spend $1,000 monthly on seo for it as if it were my taxes and upkeep on my investment property.

Please let me know opinions, and if anyone has a big name .net or .com that they make a consistent $x,xxx from monthly, i would like to hear about it.

thanks
austin
 
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TheLegendaryJP

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First, forget the .net, don't argue with me, just forget it, many reasons why you should, best is I told you so :)

Find a .com, be patient and you will find an excellent one, especially in this market.

GL
 

cbk

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Go for the investment property hands down.
 

Stian

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I like .nets and they are most definitely the next best thing to the .com and with proper SEO and development you can outrank developed .coms using the same keyword. There have been some very nice six figured .net sales in the past, so it's a tld not to be ignored imho. But, for $100k it should really be an amazing .net.. Something like Cars.net, Casino.net etc.

Just my 2 cents..
 

ezguy

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what would you like to make from a $100k investment ? per month ?
 

stock_post

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what would you like to make from a $100k investment ? per month ?
This will be of use unless you put in lot of hard work.

when you calculate ROI - you need to consider ROI on investment + the hard work you are going to put in.

And if you have full time job and this is for fun it is a different ball game.
-- $2k is good as the Banks don't pay much now a days..

It all depends ...
 

DomainMagnate

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.net prices can be somewhat subjective, meaning if you buy a .net prime keyword domain you might have to overpay, so won't be able to sell it for the same amount in case you really need to.
1. There is the site building and development cost, you need it done very professionally, with a highly targeted, good converting template and content
2. SEO is never that easy, if you think you can just pay someone $1k/month and have your site ranking #1 in no time you're mistaken. Even with a great domain there is quite a bit of effort and link building budget to put into this, as you'll be up against some very tough competition. Think you're competing against multi billion corporations, they can buy as many links as they want..
3. Even if you do it correctly, if the domain was parked, or had no site before, it's going to take at least half a year - a year to get it ranking well in Google
4. Finally it's very possible to make a decent monthly amount from this. A quick and very rough way to estimate potential revenue:
Consider your main keyword (being the domain is exactly keyword.net) is getting 100,000 exact monthly searches on google and is in one of the top niches with lead generation targeted keywords like homeloans.net, businessloan.net mortgage.net etc.) so consider you get 10% of that and roughly $1 per visitor, which in this case comes down to $10k/month if your site ranks well (top 1-3). Of course this is only speculation at best, but based on my experience it's a rather reasonable lower value estimate.
5. SEO is a rather volatile business, even if you got your site up in the serps and it's making good money, it can always drop down and lose the rankings.

Bottom line if you've never done anything similar before, don't get into this.

On the bright side here is an example, someone I know bought a keyword .net domain in the finance industry few years ago, for below $10k. With quite a bit of SEO effort and a nice converting site got it to place #1 for main keyword and for a few other keywords, including some plural versions of it. It was making over $10k per month for a while a year ago, last time I checked though it dropped from the first place, but still somewhere on the first page.

First, forget the .net, don't argue with me, just forget it, many reasons why you should, best is I told you so :)

JP, got any good .net keyword domains you wanna get rid of, pm me :D (seriously, I'm buying)
 
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tekz999

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Austin, if you are passionate about something. Just dive in, and go for it. Allow no one to stop your passion. Believe in your vision, and secure the platform before the market starts to realize its potential.
 

myst woman

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black hat seo in that budget i think
 

David G

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I don't understand your revenue estimate, which seems like real fuzzy math to me.

If the keyword gets say 100k exact searches a month it does not mean he would get 10% of that to his website since there are other search results and ads on the search pages also attracting visitors.

Nevertheless, even if he somehow manages to capture 10% of search traffic (which I feel is extremely unlikely) what about the CTR (which you seem to be overlooking) which in my experience is in the 2% to 3% range with sites (but much better from parked pages).

So let's assume very optimistically he does get an unlikely 10% of all searches being done for the keyword and the CTR is say 2.5% (which I think is more or less typical) that means 250 clicks based on 10,000 visits.

At the not too likely high $1 per click it's only $250 a month and no where near the $10,000 a month revenue you talk about. Also keep in mind my $250/mo estimate may easily be on the high side if he captures less than 10% of all search traffic. I am guessing closer to $100/mo is more likely vs $250.

4. Finally it's very possible to make a decent monthly amount from this. A quick and very rough way to estimate potential revenue:
Consider your main keyword (being the domain is exactly keyword.net) is getting 100,000 exact monthly searches on google and is in one of the top niches with lead generation targeted keywords like homeloans.net, businessloan.net mortgage.net etc.) so consider you get 10% of that and roughly $1 per visitor, which in this case comes down to $10k/month if your site ranks well (top 1-3). Of course this is only speculation at best, but based on my experience it's a rather reasonable lower value estimate.
 

owntag

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I own CreditCard.net which I assume it's one of the top keywords .net
I provide its 7 months traffic and revenue stats FYI.

cc.jpg
 

DomainMagnate

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At the not too likely high $1 per click it's only $250 a month and no where near the $10,000 a month revenue you talk about. Also keep in mind my $250/mo estimate may easily be on the high side if he captures less than 10% of all search traffic. I am guessing closer to $100/mo is more likely vs $250.

This is not about a parked page or some lame adsense mini-site, but a well built, well converting lead generating site with very targeted traffic. It's an estimate yes, but from the sites I've owned and data I've seen about others similar ones it's a pretty close one. Based on your estimate I'm guessing you never owned any affiliates sites? :)

owntag, very nice! Could be a lot more though ;)
 

David G

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This is not about a parked page or some lame adsense mini-site, but a well built, well converting lead generating site with very targeted traffic. It's an estimate yes, but from the sites I've owned and data I've seen about others similar ones it's a pretty close one. Based on your estimate I'm guessing you never owned any affiliates sites? :) owntag, very nice! Could be a lot more though ;)

Was your $1 revenue per visitor estimate based on an affiliate sale paying $1 or on $1 Adsense clicks? But why does it make a difference since the income is still $1 per visitor regardless of it being affiliate or non-affiliate? Another issue is the CTR which I think is even lower than my estimated 2% to 3% range with affiliate sales vs ads. Maybe I am missing something? Please correct me if my information is not valid.

I own CreditCard.net which I assume it's one of the top keywords .net
I provide its 7 months traffic and revenue stats FYI.

That's a very nice name.

Was the $4,757 income and the 20k viistors over the full 7 month time period? Can you share the average CTR and EPC?
 
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DomainMagnate

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Was your $1 revenue per visitor estimate based on an affiliate sale paying $1 or on $1 Adsense clicks? But why does it make a difference since the income is still $1 per visitor regardless of it being affiliate or non-affiliate? Another issue is the CTR which I think is even lower than my estimated 2% to 3% range with affiliate sales vs ads. Maybe I am missing something? Please correct me if my information is not valid.

You are correct about the conversations, 3-5% is a reasonable estimate, but a loan lead can pay around $20-30, so this works out to close to $1 per visitor.
 

realestate

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Yes, so creditcard.net is a baller name. However, it has 3 links to it, and im not sure where the traffic is coming from. And the website that is up there now doesnt seem to be seo optimzed much. Hypothetically, lets pretend you got creditcard.net seo'd and in a years time you were spot #5-8 on google. What would be a rough ballpark guesstimate of what you could make? I would assume you should make $5-10k+ monthly fairly easily.... right or no? Im interested to hear peoples opinions on the matter.

Lets assume you make $1.00 per visitor, and the keyword "credit card" on google is searched 500,000 times monthly. If you were spot #7, its safe for me to assume you get 2% of the search market. so 10,000 visitors monthly to your site... aka hypothetically $10k monthly.... right?

let me know thoughts, and thanks all for input so far.
 

realestate

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also this is random question, but what about something like homemortgage.com, how much would something like that cost me? You think that would cost me over $200k? Its ranked spot #2 for home mortgage
 

lawdog

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I am also curious as to whether .net's are good for investing. How many people have developed them out and what were the results?
 
D

Deleted member 111831

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Based on the questions you are asking it seems there is a lot you have left to learn about domaining and web development (two very distinct and very different things, that you are confusing as one) I'm going to say that you should start small with your web project and invest the bulk of your money in the rental property (or something else). At least that way you have something real and tangible to show for your efforts.

To answer some of your questions:

-As the holder of a big name keyword .net I can say that CreditCard.net's traffic is probably mostly type-in's.
-If you are prepared to spend $1k a month on SEO and put in time and effort, it really doesn't matter what the domain is that you start with. No reason to spend $100k on a domain when your goal is $5-10k a month. You would be much better off with a $500 domain with some strong keywords and put the extra money into development or SEO - or just keep it and invest it elsewhere.
-$100k is probably about right to land some of the names you've been suggesting here - if you are patient and pay reseller prices. If you ignore this advice and put the $100k into one domain, please do not pay end user prices for it. You are just flushing money down the toilet. Be patient.
 

floname

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I would suggest a high paying niche with a bit less competition. With the budget you have, you could build out 2-3 upper tier domains and, with some patience, easily reach that 10K monthly goal. Don't restrict yourself to just .nets either, as a lesser extension doesn't necessarily = higher quality traffic. You want to get your best foot forward and that could be better achieved with development and SEO.

My .02 cents...

Good luck :)
 
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