Interesting news item...
From the article, I get the distinct impression that PPC will be even more of a focus than it already is now at Sedo.
Sounds good, but don't be so sure ...
* PPC is a highly competitive business.
* The acquirer will have presumably even higher expectations for earnings than Sedo did previously.
* Sedo will likely retain much of the same staff, policies, etc into the foreseeable future.
* PPC earnings are under pressure from competition, fruad, etc.
* Lack of focus ... PPC is a very different business than selling domains; GreatDomains has many fualts, but they get one thing right for sure - to sucessfully sell, one should concentrate on selling.
Sedo for some domains, perhaps even a large percentage, has more of an incentive to NOT sell them due to parked domain earnings...
Many sellers look at PPC as pure profit, but that's erroneous, since one could likely earn more in the longrun by linking their domains to their own stuff - be it custom content, for sale page, etc.
Ron