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How to enhance Adsense CTR for my site: BestLaptop,Org with 100+ Uniques per day

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Soofi

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How do I enhance Adsense CTR (Click Thru Rate) for my site: BestLaptop.org which gets over 100+ Unique Visitors every day. With so many visits from search engines, the CTR is hardly nothing, even though I have placed Adsense ads + Amazon Affiliate links everywhere.

Please provide review and feedback on what better can be done to increase CTR...

Thanks in advance for your inputs!
 
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Gerry

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Is this wordpress? Looks like it may not be thus I can not recommend certain plugins.

But there are a few tips to enhance it.
 

Soofi

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Is this wordpress? Looks like it may not be thus I can not recommend certain plugins.

But there are a few tips to enhance it.

Hey Doc, 100% wordpress it is!! Please let me know of those plugins and tips :)
 

tetrapak

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Hey Loudbeats,

The 468x60 is one of the worst performing ads, nobody clicks on them. You would need in-content 336x280 or 300x250 large rectangle ads. Both on top and on the bottom (remove the link ads, nobody clicks on those in that position either). The large Amazon affiliate I would try bringing it down after the first article, now it's too obvious ad. Otherwise all you need is traffic, site looks nice, but my stats show no traffic at all, probably brand new site.

---------- Post added at 10:44 AM ---------- Previous post was at 10:42 AM ----------

One more thing, what's up with the tiny font? Make it bigger, it's unreadable, and if you make it larger it will look like you have more content.
 

dcristo

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Loudbeats,

You have made the emphasis adsense for short term gains and lost sight of what you are trying to achieve.

With a domain name like this your primary goal is to make affiliate sales. Why settle for cents per click when you can make a lot more?

That being said, you can still feature adsense on the site without having much of an impact on affiliate revenue, but don't place adsense all over the site, just as an alternative to visitors who aren't looking to buy a laptop straight away.
 

tetrapak

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Yes, that's also an alternative, but for affiliate to convert you would need unique high quality content, frequently. If that is not possible, then it's still better to collect the Adsense cents than nothing.
 

dcristo

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Yes, that's also an alternative, but for affiliate to convert you would need unique high quality content, frequently. If that is not possible, then it's still better to collect the Adsense cents than nothing.

Post with less frequency but provide quality content. Or outsource the content. Problem solved.
 

tetrapak

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Frequency plays a big role on how many times search engines check you (you can manipulate that, but it will have no positive effect), and how you rank. Fresh content is the best content. Outsourcing is great, but they would need to steal from the best, and be in the know, otherwise it will be just the same stuff as anywhere (so it will not be worth to visit this site). If you just mean quality over quantity that I agree with of course :)
 

dcristo

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I disagree, content freshness is one of the biggest SEO myths around. Freshness of content plays an insignificant role in rankings. Quality content is far more important.
 

tetrapak

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You are the first to publish something and others will refer to you, then you will be highlighted, hence if you constantly do that you will rank higher for your keywords. It's not SEO it's plain logics. It's fresh quality content. You will get nowhere with old content, even if it's written by Orwell (by old content I mean exact same content which you can find on other sites since long time).
 

tetrapak

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I'll try it from different aspect then. Returning visitors bounce rate is completely related to the amount of updates. The user comes and finds no update on his favorite site then clicks away, that's 100% bounce rate. The higher bounce rate you have, the less points you score in this aspect for ranking. The lower bounce rate, the more points. This is how posting frequency is related to ranking. Panda has killed off a lot of high bounce rate (e.g.: content farm) low quality sites.

You can try it with your website that you update daily. Don't post anything for a week and see how bounce rate goes. It also depends on the niche of your website. If you have light weight content like torrent file listing, then you can make hundreds of updates a day, people will just go through it quickly and select what they like. Another thing is a heavy tutorial for let's say creating a WP theme. If you would post 10 per day, nobody would have the time to go through it, and it could result in bounce back. Stupidly updating is not rewarding either, it depends from site to site what's the posting frequency that is welcomed, but generally you will be much better off with daily updates than monthly, and it does effect your ranking.
 

Soofi

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Thanks guys.. been away on vacation, so sorry for the late reply but I think I have been using Amazon for affiliate sales and its doing some good to the site, its just that adsense CTR hasnt been too well for the site!!
 
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