Problem with .tel is that it's completely useless because its neutered for all development purposes.
IMO the only incentive to grab a .tel would be as a defensive registration move.
Many big corporations consider their internal phone lists & E-mail confidential information, not to be disseminated to outsiders.
They have no desire to set up full directories on a .tel domain and share the information with the rest of the world.
So what's the point of using a .tel if the only contact data available consists in one general phone number, E-mail and website ? Most .tel domains are under-utilized because few people really want to put tons of data online.
QW makes me thing of Qwest. Now, given that they own Q.com, do they need a LL.tel ?