The problem with parking is that domainer has no control over the ads that show up. And so, more often than not, as in the entreprise.ca case, a generic name ends up being grabbed away for no reall legitimate reason.
The judge quoted earlier here stated that a generic name should not be handed back to an entity that has a trademark on it unless there is a proof that the domain was used to infringe on that trademark. The way domain parking now works, and the fact that it shows ads generated by Google and yahoo, and the additional note that advertisers can choose where to have their ads show up, and the further note that ads on a parked page are the dynamic result of what visitors search for when they come to a parked site, leaves a huge loophole where ads showing up on a parked page can be easily manipulated thus unfairly affecting the outcome of the CDRP. Enterprise cars, can, through its AdWords account, choose to have their ads show up on entreprise.ca, then through their vast resources, can have many employess/associates visit that page and each time search for Enterprise Rent a Car making ads for that company show up on the parking page and boom....Domain is now infringing and must be handed over as it is now a generic name that can be claimed to have infringed on a trademark and thus unless registrant can prove that they have legitimate interest in the domain, the domain will likely be handed over. And legitimate interest boils down to actually using the domain for website or email which eliminates the possibility of parking.
Accordingly, and until a decision is rendered that specifically addresses the manipaulation by complainant of the parking links, parking a domain is trouble waiting to materialize.
As for $5000 reverse hijacking....It is there but, and I stand to be corrected as I read the vast majority of the decisions but not all of them, it is never awarded. We all have to keep in mind the blatant conflict of interest that exists in CDRP, namely...All fees are paid for by Complainant and so they are the clients, not the domain owner. Accordingly, if a CDRP company is seen as handing out many decisions in favor of registrants, it will likely be out of business very soon.
And don't forget...There is no appeal process with CDRP. The domainer's only recourse is canadian court and the huge expenses it entails that most of times will exceed the value of the domain itself and thus is not really an option unless in extreme cases where domain is quite valuable.
As for Zak...He is one of the top lawyers in this field and highly recommended. The CheapTickets.ca saga is the best thing that happened to legitimate domainers (i.e. those dealing with generics not blatant cybersquatter scumbags). Kudos to him and to Emall for taking this all the way to the supreme court and now we have legal decisions we can count on to help us fight reverse hijackers.