Honestly, there isn't much effort into that. The design and implementation was pretty easy. As far as revenue, it does pretty well. PPC is all over the boards from less than .50 cents a click to roughly $4 per click.... some weeks it's way up, others it's way down. The past two weeks, PPC has been way down by comparrision. Perhaps only 25% of what it was over the months of October and September. It's nice getting a check from Adsense every month.
Affiliate advertising has been pretty consistant 3 figures every month. It would be so much more valuable it the affiliates paid more than 1% in some cases though. I should very much like to see 10%
I have meetings today regarding GoPC... it may not be mine for much longer
But in general, the site has been pretty easy to manage and build and it paying the home bills so I've been pretty happy with it.
I'm hoping that AppleComputerStores.com and RentalCarQuotes.com get there too.
GoPC
50 cents a click to roughly $4 per click? Quite incredible, considering the type of payout Adsense gives out these days. I love my VNC.