Icann 3 year policy statement on domain names

[Validweb]

this is a proposal for new tlds, and .com and other tlds have increased in value despite the ongoing stream of new tlds as well as the liberalization of the use of existing ones (like .us).

A revolutionary change would be the abandonment of tlds altogether. No more extensions, you would just type in 'microsoft' instead of microsoft.com.

IMHO

 

[Stian]

A revolutionary change would be the abandonment of tlds altogether. No more extensions, you would just type in 'microsoft' instead of microsoft.com.

IMHO

Which will never be realized IMO.

E.g. TestWebsite.net is a developed website, so is TestWebsite.com and TestWebsite.org .. If TLD extensions are abandoned, which of the three individual websites (located at .com, .net and .org) will get the exclusive rights of the url 'TestWebsite' ? :yes:

 

[SonnyBurnett]

this is a proposal for new tlds, and .com and other tlds have increased in value despite the ongoing stream of new tlds as well as the liberalization of the use of existing ones (like .us).

A revolutionary change would be the abandonment of tlds altogether. No more extensions, you would just type in 'microsoft' instead of microsoft.com.

IMHO

Wild dream!

 

[Anthony Ng]

Which will never be realized IMO.

Wild dream!

I posted this elsewhere, but let me say it again:

It's not really about the idea being bright or not, but more about the evolving domain name system FINALLY picking up its pace amidst vested interests. Technology has been infamous for its acceleration, so don't expect to type in CNN.com in 10 years.

For those who still have doubts, turn your head around and take a look at 1998, when you were still able to register generic .com's by hand that are now worth thousands at least, and 8 GB of storage on a removable drive of the size of your thumb sounded like Star Trek, you'll then get an idea what's going to happen down the road.

Custom TLDs will be the norm. I actually think it's a commercially VERY VIABLE step forward BEFORE we get rid of this whole DNS thingy altogether in less than a couple of decades. Sit tight, and Bon Voyage!

And don't even get me start on the 20 years ago today thingy. Yes, there was the Internet back in 1988, but the majority of people then never even used computers. And if you think we'll still be using a keyboard to TYPE IN some URLs 20 years from now, think again.

 

[rjlever]

Technology changes - recognize it and stay ahead of it. This represents a larger shift in Internet navigation and coincides with the rise in popularity of keyword use. Look to browser FireFox 3 and search engine portals that provide you possible destinations as you type.

I see this as more dangerous to Internet users in the long run then good. Eventually we will loose the concept of TLD and transition to DIRECT Keyword navigation. Just as Hotel.com is a category killer .hotel will become the new category killer. To see how this would work type in a random string of characters with the tld .ws. Notice you are not given a navigation error but an ad. When you own the tld ICANN gives you the right to handle how traffic is routed within that tld to include names NOT registered. Given this ability the next evolutionary step is to simply lose the need for a period or dot and viola you have direct keyword navigation. This change of losing the dot would likley happen through a browser modification that automatically adds it for any single character string typed into the navigation bar. Typing “hotel” in the browser navigation will take you to wherever the owner of the hotel tld wants you to go.

In essence ICANN is sponsoring a land rush for ultimate category killers that in the short term appear to ease the frustration of buying a domain but in the end they will have eliminated the initial reasoning of tld’s. The ability to add billions of sub names based off the tld. ICANN instead will have found they pushed people to buy tlds to maintain a good flow of keyword based traffic.

If you thought the early days of domain name registration was bad at $50 or $100 per name imagine paying $50k for a name. It will be expensive, but I will gladly pay the price to own an ultimate category killer such as .candy!

 

[Pete Rose]

Would it work like this; If you wanted say for example .love you would go to a nominated registrar to order that extension because they have the rights to that extension name. To have a popular extension name, my guess is that say GoDaddy bid the highest amount anyone who wants to put .love at the end of their domain names must go through GoDaddy and purchase it at a price substantially higher I would guess than a conventional .com.

I really can't imagine a 'free for all' - this would melt down the whole structure of the internet as we know it. It would create absolute mayhem.
Someone on this forum said iCann should be renamed iCann't.


Pete

 

[Theo]

Someone on this forum said iCann should be renamed iCann't.

Pete

You mean, this ICANNT?

 

[Vision]

It has been approved...

http://news.bbc.co.uk/2/hi/technology/7475986.stm

 

[rjlever]

It has been approved...

http://news.bbc.co.uk/2/hi/technology/7475986.stm

Let the biggest land rush in Internet history begin!!!

Save your money - you're gonna need it!

 

[Rubber Duck]

Save your money. The dilution effect is going to be massive, and Google is going to have to do more about filtering out crap mini-sites. Even the long tail in dot com is going to feel the pinch because so many good keywords will be available in lesser extensions.

Quality is going to be the watch word. Quality is scarce and will remain so. Top End English dot coms will go forward perhaps after a bit of hiccup. Other language dot Coms and relevant ccTLDs will give chase.

A lot of flippers will go bust. Nobody is going to be interested in the junk they registered yesterday.

 

[Stian]

I don't think this will change a lot. This will be announced in 2009 and a couple of years after that we might see a few new exclusive extensions. Remember that since the costs of registering a new custom TLD are so high ($50,000-$150,000 !!), these new (and unfamiliar) extensions will be limited to only a few companies and organizations. The TLD's we've had for years (.com, .net, .org etc.) will still rule IMO.

 

[MAllie]

I don't really understand. People will be able to register tld's instead of just names, is that it? But won't there be terrible confusion? How will this open up the internet to more people? Won't those who can afford it just set out their business plans and buy up the tld words? I mean, they won't be able to have more than one tld the same, so it will still come down to one person buying up something unique, won't it? I'm only a newbie, but I foresee terrible chaos. And how will people look for something on the net? It seems to be hard enough for them to put in dotnet, dotorg or dotinfo unless the tld has been branded into their minds, so how on earth will they remember not only a name but a tld as well? Perhaps I've got the wrong end of the stick and it's not intended to be that way at all?

 

[Stian]

I don't think you can register TLDs the same way you register domain names. You must probably apply for a specific TLD and you would also probably need a valid reason as well, not to forget the $xxx,xxx cash it'll cost to register a new TLD. I think we will see very few new TLD's in the time to come and we probably won't see any in 2-3 years (at least) from now.

 

[rjlever]

From my previous post "Eventually we will loose the concept of TLD and transition to DIRECT Keyword navigation. Just as Hotel.com is a category killer .hotel will become the new category killer. To see how this would work type in a random string of characters with the tld .ws. Notice you are not given a navigation error but an ad. When you own the tld ICANN gives you the right to handle how traffic is routed within that tld to include names NOT registered.

In essence ICANN is sponsoring a land rush for ultimate keyword category killers..."



It is not unusual for people to pay XXX,XXX for a good domain name. Now imagine getting the true lock, nuts, or whatever you want to call it on a keyword. This is bad because in many situations it may now be cheaper to buy the tld vice the .com version. For example, pizza.com recently sold for approximately $2 million. I'd gladly pay $150k for the tld .pizza and become the true direct navigation king of this term.

 

[Stian]

To be honest. I think 2 years from now, we will still not have seen a single new "custom" .TLD. Yes, we might get a couple more ccTLD's or TLD's (which pops up all the time), but not a TLD registered by a "3rd party".

 

[Theo]

icann.sucks

 

[MAllie]

Well, it doesn't sound fair that one person or company would be able to buy up .pizza. And what about all the small pizza businesses? And, really, what is the point? I'm afraid I'm missing it by a wide margin.

 

[INVIGOR]

Outrageous... seriously, what are these guys thinking!?!

http://edition.cnn.com/2008/TECH/06/26/domain.names/index.html

 

[Theo]

Well, it doesn't sound fair that one person or company would be able to buy up .pizza. And what about all the small pizza businesses? And, really, what is the point? I'm afraid I'm missing it by a wide margin.

He will be offering registrations for:

dominos.pizza
italian.pizza
meatlovers.pizza

etc.

The real question is, will an investment of $100k for the license alone justify this method? One would have to choose to become a registrar for lucrative keywords in order to break even and profit. This means that the new TLDs will be too expensive to launch by the general public. It would take long term investment that few companies can afford - especially in today's volatile economy.

IMO, ICANN thought about their own kickbacks and nothing more.

 

[rjlever]

He will be offering registrations for:

dominos.pizza
italian.pizza
meatlovers.pizza

etc.

The real question is, will an investment of $100k for the license alone justify this method? One would have to choose to become a registrar for lucrative keywords in order to break even and profit. This means that the new TLDs will be too expensive to launch by the general public. It would take long term investment that few companies can afford - especially in today's volatile economy.

IMO, ICANN thought about their own kickbacks and nothing more.

If the .pizza tld owner is smart he will not offer a single domain for sale and simply send every bit of traffic to their own site. That is how you monopolize a tld!