3rd party listing Or self brokering?

[JeffreyL]

Hi Group,


Interesting observation.

I put the top 500 domain name sales on my site at: www.abodedomains.com/top-domain-sales/ (original source: domaining.com) and thought it an interesting exercise to group by sales and see who was the biggest seller of premium doman names.


Here's the result.


Private sale = $180,887,932
Sedo = $53,089,257
Moniker/Snapnames = $49,612,807
Afternic = $6,134,656
Ricklatona.com = $3,546,920
Drt auction = $2,275,000
Nokta Domains = $860,000
MediaOptions = $715,000
Digipawn = $700,000
Namedrive = $646,400
Marchex = $590,000
Traffic = $520,000
Greatdomains = $425,000
GoDaddy Auctions = $350,000
Aftermarket = $300,000
HuntingMoon = $270,000
Mediaoptions = $235,000
WebsiteProperties = $230,000
Castello Brothers = $225,000
Network solutions = $210,000
Domainclub.org = $200,000
Dotcom agency = $185,000
Pool = $166,000
AcornDomains.co.uk = $157,000
Domainmadness2 = $151,000
Cax = $115,000
Missdomain = $100,444
Grand Total: $302,897,416


* I grouped Moniker and SnapNames together.


Note: Private sales beat all other brokered sales put together. So if you had a top 500 domain name you historically had a better than 50% chance of selling it privately. Note: I understand that top premium domain names would be a easier to market via the media as they would be quite newsworthy. Also, I am guessing the seller knew they had BIG ticket item domain, hence they could afford to spend a lot on marketing.


Conclusion: Hedge your bets. Study brokering techniques as taught by Adam and list with Sedo, Afternic and Moniker/Snapnames as a part of your marketing plan.

Your thoughts?

After thought... If you check out:
http://www.dnjournal.com/domainsales.htm
-And-
http://www.dnjournal.com/ytd-sales-charts.htm
You will see that there are only a couple of pvt sales