Sure do mate.
So ask BMW why they went with BMW.mobi and not buy cars.mobi to redirect to BMW.mobi.
Ask BMW why they chose to market BMW.mobi and not m.BMW.com or some other POS.
Of course they are TM. Go back and read your posts. You wanted to know why so and so did not buy this and that. And in this latest post you wanted to tell me that they are TM. You answered your own questions.
So why didn't they buy a certain keyword? Perhaps they will. Perhaps they are still in the reserved pool. Perhaps they are premium and want them to be sure to end up in the right hands.
Why would someone chose a .mobi to market on a mobile internet and not stick with their branded dot com? Did you not ask that?
Tell me and tell the world what one word, one extension says mobile better than mobi. A word that is in use in nearly every language when used to describe mobile connectivity.
Now my good adversary and fellow .mobi basher pointed out in this country that we still say cell. Well, so be it. A nation of 250 million uses a different word to say the same thing that nearly 6.25 billion use.
But that's okay. Like I stated, the US is just a tad behind the other nations in adoption of this widespread. Just a tad. And trust me, it won't be 3-5 years as you repeated stated. Look at raw hard data and research on your own.
I may be paraphrasing and the next thing out of your mouth will perhaps be brand protection. But they made a marketing decision based on demographics and a target audience.
We can keep going back and forth all night and all week. But I think it is wise to have a point to all of your points. Otherwise, I will keep prompting you to answer your own questions.
Make no mistake or assumptions about me and my qualifications and background to support each and every one of my claims. I don't learn by books. Books are manuals and tools. I learn by doing. Hands on. And nearly 30 years in advertising, design, and promotion and working with international and national clients and markets and studying emerging markets and trends give me all the confidence in the world that I have made not only the right decision but an educated decision.
I was not a landrusher and I was not convinced in its early need. But I studied, researched, and interviewed people on my own.
Trust me, I don't need someone to save me and my piles of money. A gain is a gain, a lose is a lose.
But I am hedging my bet of successfulness on 4:1 odds and 3.3 billion cell phone subscribers in the planet. Doubtful some 17 year old kid is going to give two shits if the site he is on does not say .com. Doubtful the surfers using SDCA.mobi care if they are viewing surfing reports on a site that does not say .com.
What these people do and will care about is relevant and timely content. It is mobile, the society is mobile, people aren't sitting still.
Do your homework. Do your own research. Back up your points and claims and counterclaims and don't depend on me to do it for you. I will be more than happy to educate but I am not trying to sell shit or snake oil.
It is odd that I feel like I have to defend a financial decision to the masses. Unless you are my accountant, attorney or banker or my wife, I do not have to explain any financial decisions.
I am trying to figure out what makes people think they need to save people who in vest in mobi. Spend some time looking on the forum and try to save all the lost souls regging piece of shit .coms, nets, infos, ca, .biz, .us.
I don't needing saving if I feel blessed. And I feel blessed.
Give me an AMEN!
